If you want your company to grow and thrive in today's environment with so many variables (hybrid work, remote work, multicultural teams, hiring international workers, etc.), it's crucial to understand the importance of not only hiring, but also retaining staff. However, retention can be challenging, especially for small businesses and nonprofit-organizations. Two factors come into play here: competition with corporations with high budgets and the frequent lack of competent retention policies and strategies.
Failure to understand the reasons why employees, especially new ones, leave a company can be disastrous for growth. The absence of strategies to engage employees reduces the chances of healthy communication between employer and employee.
Companies often realize this mistake too late, but even more often, they do not understand how damaging the consequences of losing an employee can be during the adaptation period. This article will examine why employee turnover matters, how it can damage your organization's brand and reputation, and strategies to prevent it.
Anthony Klotz first used the term "The Great Resignation" in 2020, predicting mass layoffs in the United States due to the effects of the COVID-19 pandemic. Since then, the term has gained popularity; more than that, the prediction has started to come true. Apple noted in 2021 that 59% of employees worldwide were less satisfied with their company and working conditions, and 56% were dissatisfied with their work-life balance. This is especially noticeable in industries such as professional and business services, manufacturing and retail.
Moreover, 70% of senior managers are tired and burned and would like to leave their jobs, according to Deloitte. Such serious figures make one realize why turnover is a challenge in the modern corporate world. Such indicators of voluntary staff turnover negatively affect all processes in an organization.
One of the first changes you will notice when you lose an employee is a decrease in the morale of the remaining staff, and if turnover rates increase, the remaining employees may also consider leaving.
According to OfficeVibe research, 70% of employees say that having a friend at work is the most important element of a happy work environment. Moreover, 50% of employees who have a best friend at work reported that they feel more connected to their company.
If one employee leaves, the engagement of the remaining employees and their role in the company can be severely affected.
The loss of employees leads to a decrease in work productivity because you simply have less team to do the work. While the team makes up the difference and finds a specialist to replace them, the stress level of those employees who will be made to perform tasks that are not theirs will increase.
Secondly, the decrease in employee productivity also deals a financial blow to your organization. A report by HubSpot found that lost productivity can cost a company anywhere from 30% of the departing employee's income to 200%. No matter how you calculate the loss of productivity, the company will still lose money.
This is perhaps the biggest problem associated with employee turnover: the financial cost of attracting and training new employees to replace those who leave. Studies show that every time a company replaces an employee, it spends resources equivalent to nine months of its salary to find a new employee. For a manager earning $60,000 per year, this is $45,000 in recruitment and training costs.
In an article about retention, Josh Bersin of Bersin by Deloitte provides key metrics that affect the real cost of losing an employee.
There are many reasons why an employee may leave their current position. The main reasons for staff turnover include the following:
Providing benefits is a great way to increase employee retention. What benefits should you consider first?
In addition to medical expenses, you can offer your employees various perks and bonuses. Providing such advantages to employees increases their satisfaction, which reduces employee turnover.
Consider the following options:
The adaptation period is the most important period in the employee's life cycle, because at this time the employee weighs all the pros and cons of actually continuing to work for you.
If the adaptation period is poorly organized, i.e., if there are no elaborated stages, there are no set tasks to be performed, and there's no one responsible for the adaptation of newcomers, then onboarding can be the first step to dismissal for a new employee. This, in turn, is fraught with negative consequences for the employer.
The loss of a new employee threatens the company with a:
The adaptation period can last up to 2 years; thus, it would be a mistake to believe that this time does not need to be controlled. By optimizing adaptation, the HR manager ensures employee engagement and reduces the risks of voluntary turnover.
The workflow system, which is often offered in the latest versions of advanced HR software, helps to optimize onboarding and other processes. Workflows can cover most processes at the company, whether it is preparing an employee's workplace in the office or congratulating them on their anniversary.
Onboarding is also a component of workflow, one of its simplest examples. All tasks that a new employee must perform can be planned in advance, offering additional video guides, pictures, documents, templates and everything that a newcomer needs.
If a new employee gets acquainted with the product or service of their company and its internal resources faster, they become more interested and involved in their work.
Staff turnover and loss of employees are serious headaches for the HR department of any company, and these problems need to be solved long before conflicts arise. Along with using HR software to eliminate risks, think about the following ideas:
The more attention you pay to the problem of employee loss at the early stages of planning, the better your company will be able to cope with it.
Let's consider why automated workflows are necessary in 2023 and where the demand for avoiding human error in task execution comes from.
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